Queensland Country Bank will remain the naming rights holder of North Queensland Stadium after renewing its sponsorship and securing a decade-long partnership with Stadiums Queensland.

Since its opening in 2020, the 25,455-seat QLD Country Bank Stadium has hosted around 1.25 million fans across 86 major events and more than 700 community events.   

Over the past five years, catering staff have served 150,715 cups of chips and 720,985 soft drinks to fans watching some of the biggest events Australia. 

With even more major international events on the horizon - including the Rugby World Cup and Brisbane 2032 - the stadium is poised to play a pivotal role in showcasing the region to the world and injecting millions into the local economy.  

Minister for Sport and Racing, and Minister for the Olympic and Paralympic Games Tim Mander said the stadium had positioned Townsville as a major sports and events destination. 

“There’s no doubt that this is one of the best regional venues in Australia,” Minister Mander said. 

“North Queensland has been through a tough time, but the extension of the naming rights is not only a testament to the success of the venue but a great signal of confidence in the region. 

“Queensland Country Bank Stadium has been instrumental in boosting Townsville’s economy and tourism, and the incredible response to the P!nk concerts last year is a prime example.  

“From the Cowboys to State of Origin, the Matildas, international football, rugby union, and some of the biggest names in music, this venue continues to deliver world-class experiences.  

Queensland Country Bank CEO Aaron Newman said the partnership with the stadium had been a huge success.  

“Our partnership with Stadiums Queensland has exceeded all expectations, and we’ve been thrilled that with the support of the State Government, Queensland Country Bank Stadium has been highly successful in attracting major headline events which have made a significant social and economic contribution to the region,” said Mr Newman. 

“There is no doubt that Queensland Country Bank Stadium has generated significant exposure for our brand that has contributed to our accelerated growth as a bank of choice for Queenslanders, but what we’re most proud of is the opportunities the stadium has created for regional Queensland.” 

“Stadium Queensland’s ongoing commitment to providing a world-class venue for the benefit of the region aligns with our vision as a member-owned bank to support regional Queenslanders, and we’re delighted to continue to play a role in the growth of North Queensland.” 

 Queensland Country Bank Stadium General Manager Cameron Jones said he was excited to see what the next five years entailed. 

“We’ve got a strong lineup this year with the Cowboys, Wallabies, Nitro Circus and the Rugby World Cup, and I expect us to go from strength to strength off the back of support for recent events,” Mr Jones said.